Journal

Notes from the studio.

Short essays on web, AI, and what we're building lately.

Sep 15, 2026

How to get your business found online, with or without a storefront

Being seen online is three surfaces, not one website. The plan for a shop people walk into, the plan for a business with no address, and the plan for a store that only exists online.

Sep 1, 2026

What a website actually costs in Phoenix

Real numbers instead of "it depends": what I charge, what the cheap end of the market actually buys you, and where the money goes on a build.